Historically popular culture tended to be affiliated with lower levels of education and class whereas the official culture or high culture was linked to higher levels of learning and social class Today it is widely known that popular culture can be defined and analyzed in various forms due to its constantly shifting perception within the world As a result it is crucial to clearly identify and interpret the meaning of culture and ideology before fully comprehending popular culture A basic starting position to defining popular culture would be to say that popular culture is simply culture that is widely favored or well liked by many people Storey pg 5 With this Williams 1983 proposes four prevalent meanings for popular culture well liked by many people inferior kinds of work work deliberately setting out to win favor with the people culture actually made by the people for themselves Storey pg 5 Over the years the world has become so immensely submerged from cradle to grave in a media and consumer society Some scholars argue that media culture lays the foundation and acts as a conduit for individuals and communities to discover and forge their own sense of identities and meanings However media culture can have a dark and mischievous agenda by indoctrinating and manipulating individuals in order to maintain hegemony within the elite Over the past several years popular culture has presented to be a highly argued and challenged concept
