Within the survey questionnaire companies were asked whether they ever were aware about Xroads Solutions Group LinkedIn employment strategies and Linkedin This question was asked to discover whether the respondents were aware of the different marketing strategies used by Xroads Solutions group on Linkedin Two respondents skipped this question as they were not aware of Xroads Solutions Group Whereas 66 67 of the respondents stated that Xroads Solutions group and the services they provide for employment on Linkedin had influenced their diversity levels They were then asked to explain what these other factors were Some stated it was the approach of Xroads to guide job seekers in seeking employment options Some of the respondents thought there have diverse options Whereas some respondents choose to skip as they were unaware about Xroads Solutions Group 6 4 Data Analysis Three Respondents surveyed were asked to state whether they believed that the use of social media as a recruitment tool in comparison to more traditional methods of recruitment has increased workplace diversity This question was highly important in order to prove or disprove the hypothesis of this dissertation that social media as a recruitment tool in comparison to more traditional methods of recruitment does increase workplace diversity in companies in UK From looking at the bar chart above it can be noted that 61 29 of the respondents surveyed stated that recruitment through social media in comparison to more traditional methods of recruitment has increased workplace diversity However these respondents also stated that social media as a recruitment tool is not the sole reason for this increase