Writing Resources
Chapter II Review of Related Literature This chapter discusses related literature which is the stability newly built franchises of a barbeque chain restaurant This study will give several ideas and it is guided researcher on the possible frameworks The following things gathered related to current study Thriving franchises When building a new franchise the owners should make the most of the marketing budgets like participating in franchise councils and team up with vendors The owners use money wisely Owners are willing to try new foods because customers like trying the new foods which customers have never tried before Lastly hire with precision and art Like friendly to the customer so the first impression remembered to the customer how to build a thriving franchise 2011 Franchising and Entrepreneurship Individuals have been discussing whether a franchise is considered as an entrepreneur According to Brown 2012 an entrepreneur is someone who ventures into a business that has not been put yet or is needed in the society A franchise owner of a fast food chain does not own the franchise but he she builds it in a place where it was not present There are other individuals who contradict this premise Factors to consider before expanding to a second location The factors to consider before expanding to a second location are assessing the health of the business
