Monster Beverage Corporation is a company invented by Hubert Hansen in 1935 Starting in California the company began as Hansen's Juices then later changed its name to The Fresh Juices of California Him and his grandsons sold his product in Southern California to film studios and retailers Although in 2008 the company could no longer label its product as natural since it included high fructose corn syrup So the company changed its name to Monster Beverage Corporation and labeled itself as an energy drink Today the company is very successful as it s worth over 3 1 billion Monster Energy drinks were designed to boost up the consumer s energy This product is mainly targeted towards athletes before they play to get their energy up However many students in high school and in college drink them too During long nights of homework and studying they rely on energy drinks to keep them awake Even though mostly athletes and students drink them all people of all ages consume them as well Many ingredients are used in Monster in order to give the consumer the energy they need It s full of several ingredients such as caffeine L carnitine taurine glucose water natural flavors sucrose citric acid color added panax ginseng roo1 to extract sodium citrate inositol benzoic acid sodium chloride sorbic acid niacinamide sucralose cyanocobalamin glucuronolactone maltodextrin riboflavin guarana seed and pyridoxine hydrochloride Out of all of these ingredients though there are four that are the most important to the making of this drink