Essay Examples on University of Holy Cross

Traditional commerce are not applicable at all on the Internet

The techniques used in traditional commerce are not applicable at all on the Internet When the visitor does not immediately find what he is looking for he quickly leaves the shop to move to another website On the other hand when the visitor wanders on the shelves of the virtual shop he leaves a lot of personal information about his tastes and concerns that a marketer of the pre internet times could not have imagined The knowledge of the habits and tastes of the clients from the first contacts has become essential to the quest for loyalty and customer profitability The business model of the online store is based on the intersection between the desire of customers to shop high end products while saving and the emergence of a sense of urgency Each flash sale is for limited time and programmed with fixed start and end as well as with limited quantity of the offered merchandise This winning combination has completely changed the traditional sales pattern and has resulted in the acceleration and explosion of the user visits via mobile and tablet The central challenge is to understand and anticipate the depth of cross device behaviors and their impact on conversions in order to capitalize on the specificities of each device and optimize the cross channel customer experience While cross device tracking has become one of the major challenges of digital it remains complex for many actors due to gaps in user identification across devices Vente privee com avoids this difficulty its members must identify themselves to access the online store content and sales regardless of the device By identifying users throughout the entire purchase process via their login vente privee com can not only track members cross device behaviors but also connect each user journey to the corresponding member profile Vente privee marketing teams can therefore monitor all consumer interactions on their different devices smartphones tablets and desktop 

2 pages | 638 words

The Disadvantages of Losing Net Neutrality Since the 1990

The Disadvantages of Losing Net Neutrality Since the 1990s internet availability has increased a lot due to illustration and mp3 based sites Also video streaming and peer to peer file sharing has become more common since the 2000 s YouTube Vines and other free video content sites started using a good amount of data that can be transmitted in a fixed amount of time faster websites more pleasing for users to access To which the Internet service provider ISP demands to charge them for making their content available over the provider network Net Equality know as Net Neutrality is the principle that all data on net websites and services should be equally treated by ISP and as well as the government This idea was brought up because privately owned organizations like the ISP should not enter into any paid agreements with organizations like Hulu to program their websites to be faster than others But recently the Federal Communication Commission FCC wants to benefit the consumer by allowing broadband providers like AT T and Comcast could offer them a wider variety of service options Net Neutrality has come under attack from the Federal Communication and Commission chairman The future of young students who depend on free internet and the socio economic balance of the people of the United States are being threatened

2 pages | 439 words