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308Social media is a sequence of network and functions that are created for people of all ages to post about their daily life at anytime and anywhere According to Boyd Allison 2008 social media sites have developed into the most popular online communication tool that enable people to design an account with a private or public profile and communicate or connect with people It includes blogs newsfeed information networks like Twitter and social medias such as Facebook and Instagram A research by Kumar and Kumar in an Indian university in the year 2013 found that Facebook was the most known social media between the post graduate and research students and Twitter is the second most known social media application Based on Lenhart et al 2010 over half of the social media users are from 18 to 29 years old and own an individual profile on different social media websites
Pempek Yermolayeva and Calvert 2009 indicated that the amount of time spent on social media is different for everyone However the data showed that most respondents spent about half an hour on a day socializing most of them are were between 9pm to 12 am For average students spent around 45 minutes a day on Facebook Sheldon 2008 stated that more than half of the college students visit social media times multiple times everyday and Quan Haase and Young 2010 showed that 82 of the students responded that they logged into Facebook few times a day and Pempek et al 2009 stated that younger students used Facebook to contact their peers from secondary school more compared to the older students Besides that there is also a difference on the social media use between genders Sheldon 2008 indicated that woman use social media to contact their relations and intimate and play games when they are free whereas men use social media to interact with new buddies By Baym 2007 college women use spend more time on social media compared to men Other than that educational is part of the reason why people use social media Lenhart et al 2010 stated that people use social media more often if they have to go college to study