Essay Example on The possible ways of building brand relationships

The marketer should be cautious not to develop brands that are short term so as not to end up losing their customers when their products fail to meet their requirements Besides that as a brand developer it is expected that I become loyal to the customer and always be ready to attend to their needs since this is a requirement in the marketing environment Relevance of the article to classwork The article explains the tips expected in marketing brands by any business agency Because of this the book is relevant to the textbook used in the class Marketing for Hospitality and Tourism The information is depicted in chapter 16 of the book and it comprises the topics of Direct Online Social Media and Mobile Marketing The article relates to these class work in that it explains what should be expected in the marketing sector and how individuals need to develop effective methods of marketing their brands Recommendations to service organizations Organizations need to change the practice of concentrating on producing brands that satisfy their frequent customers As opposed to this they should develop a brand that is all inclusive to attract more customers in the market Also service organizations should avoid dwelling too much on competing amongst themselves and resort to providing unique services that will satisfy the needs of the customers differently The market sector should be treated specifically by this organizations The organization should also come up with strategies that beneficial and have a long term impact on the performance of an enterprise All the enterprises should ensure that the methods of marketing used by the organizations are all around For instance the agencies should not only concentrate on online marketing They should as well use other platforms other platforms such as organizing events and meetings where they can directly interact with their customers and gather views from them The enterprise therefore should get to learn about the possible ways they can improve their brands to meet customers needs and expectations